The Importance of Bankruptcy Leads
Bankruptcy leads are sometimes considered a commodity, but if your dealership has a subprime department, the provider of those leads can make a significant difference. Bankruptcy lead providers A...
View ArticleSubprime Continues its Roll
According to the latest national auto loan delinquency report from TransUnion, the delinquency rate for both prime and subprime auto loans continued to decline in the second quarter of 2015. Getting...
View ArticleEstablishing a Productive Special Finance Department
All signs point to a continuing sales boom in the auto industry. Isn’t it time your dealership created a productive, high-grossing subprime department? Why a special finance department? So, why should...
View ArticleThe Importance of Customer Contact
The most recent study from AutoAlert demonstrates why it’s important for car dealers to stay in touch with their customers. Length of vehicle ownership increasing According to the market intelligence...
View ArticleDealing with Negative Online Reviews
No dealership likes negative online reviews, but according to the latest report from DealerRater, dealers who respond correctly and in a timely manner have a better than fifty percent chance of either...
View ArticleTime to Focus on Technology Selling Skills
New data from Autotrader’s 2015 In-Vehicle Technology Shopper Influence Study shows car buyers are increasingly swayed by the technology found in today’s new vehicles. Selling customers on technology...
View ArticleCertified Pre-Owned Vehicle Consideration Up
A recent report from Edmunds.com shows more buyers are willing to consider a certified pre-owned vehicle. Improving the Bottom Line New car sales may be on a roll, but chances are your average gross...
View ArticleWhere is your Dealership Spending its Advertising Dollars?
According to the latest J.D. Power U.S. Automotive Media and Marketing Report, the best places to spend your advertising dollars depend upon your franchise as well as the audience you’re hoping to...
View ArticleNew Car Sales to Peak This Year
The latest analysis from TD Economics predicts that sales will increase yet again in 2016 before beginning to recede in 2017. Will your store be ready and how can you transition your store to take...
View Article65% of Consumers Believe U.S. Car Dealerships are Unethical
Car dealerships here in the U.S. face a real problem with customer perception of their ethics as the latest survey from Total Dealer Compliance suggests. 2016 Total Dealer Compliance Survey You can say...
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